Back to the basics

In a previous blog posting, I expressed concern over a few quotations that are inaccurate and harmful to the business community. “Absence make the heart grow fonder.” is not true in today’s marketplace. In fact, absence makes your customers go wander would be a more accurate statement. A second quote, “Familiarity breeds contempt.” is equally … Continue reading “Words to build success on …”

I just love quotations. They’re thought provoking and even poignant. And yet, in the world of marketing, some are simply wrong. In the interest of correcting historic mistakes, I offer the following quotation corrections. In 1602, Francis Davidson was wrong when he said, “Absence makes the heart grow fonder”. In business, absence does not make … Continue reading “Correcting historical mistakes to grow our business”